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Design journeys, not disconnected blasts
Match each customer moment with the right channel, content and next action—from first campaign to qualified conversation.
Explore omnichannel workflowsCPaaS communication services in India
Every communication service. One CPaaS partner.
Explore Bulk SMS, RCS, IVR voice, Official WhatsApp Business API, Bulk WhatsApp and WhatsApp Status Ads as separate services—then connect them through APIs and practical workflows.
Choose each service separatelyAPI and webhook connectivityBengaluru onboarding support
Six service channelsOne connected view
API readyConnect approved business events
Reach customers on the channels they already use
Communications Platform as a Service
Choose the exact service your customer journey needs.
CPaaS brings communication capabilities into one cloud-based stack while letting you launch and integrate SMS, RCS, WhatsApp and IVR independently.
Start with the right service
Choose SMS, RCS, IVR or WhatsApp for a clear customer moment, then connect services only when the journey needs it.
See the whole journey
Bring delivery, engagement and follow-up signals into a clearer campaign view.
Connect the tools you use
Use APIs and practical integrations to trigger messages from your existing systems.
Complete channel coverageChoose one channel.
Choose one channel.
Or connect the whole journey.
Start with the product your team needs today, then add channels as your customer workflow grows.
EngageWhatsApp Business API
Approved templates, automation, broadcasts and shared team conversations.
BroadcastBulk WhatsApp
Send media-rich broadcasts, documents and campaign updates to customer groups.
AdvertiseWhatsApp Status Ads
Plan creative, audience and conversation follow-up for ads shown in WhatsApp Status where available.
ReachBulk SMS
Promotional, transactional, OTP and international messaging routes.
ShowcaseRCS Messaging
Rich cards, media, suggested replies and tappable actions.
CallIVR Voice Services
Recorded voice campaigns, multilingual prompts, keypress capture and live-agent transfer.
NurtureEmail Campaigns
Permission-based campaigns, segments, journeys and analytics.
CPaaS service layerConnected when neededExplore all CPaaS services
Separate services with a practical path to integration.
Launch the channel your business needs now and connect it to your website, CRM or application when the workflow is ready.
Choose by customer momentUse each service for the format, urgency and action it handles best.
Connect business systemsTrigger communication from approved events and reliable customer data.
Review usable signalsMeasure delivery, replies, keypresses and follow-up outcomes by channel.
A clearer way to launch
From idea to live campaign in four focused steps.
Define the moment
Choose the audience, customer event, destination and intended action.
Map the journey
Match each message and follow-up to the channel that fits the moment.
Connect and test
Prepare templates, content, integrations and representative test cases.
Launch and learn
Review delivery and engagement signals, then improve the next cycle.
Built around real operations
Communication journeys for every growth stage.
From order updates to lead follow-up, use the same platform to shape customer experiences across industries.
Explore industry solutions
Communication services in India
Find the right CPaaS service for each customer journey.
Canny Digital Marketing provides business communication services for customer acquisition, alerts, verification, engagement and support. Explore each service separately, compare transparent volume pricing and plan multilingual campaigns for Indian audiences.
Questions, answered
Start with the right channel and a clear plan.
Tell us what you want the customer to do. We’ll help you shape the route, workflow and launch requirements.
Ask our teamYes. You can begin with the channel that solves your immediate need and add other services when your workflow grows.
API and integration options depend on the selected product and source system. Share your workflow during the demo so the team can map the practical connection path.
Canny can help you plan campaign inputs, templates, channel requirements, testing and the reporting workflow before launch.
Share the channels, destination, monthly volume, use case and integration requirements. That information helps the team recommend the right route and pricing.
Your next customer journey starts here
Ready to make every conversation count?
Bring your channels, campaign goals and customer workflows. We’ll help you build a clearer communication stack.